being afraid that your team doesn’t have what it takes to solve a problem, so you spend a lot of time checking in on everything. Being worried that clients will be disappointed, so you never get out of service delivery. Being frustrated with people who struggle to meet your expectations and get along with others.
step into every new week confident that you have the right people in the right roles, who work well together, bring revenue to the business, and who want to stay for years to come. Ease into decision making based on data, and meaningful guidance, not emotions stemming from overwhelm.
This is not a far-fetched dream. You can achieve it when you have the right level of support.
It can happen.
You have a strong customer base and team members who frequently surpass revenue targets.
Your team is self-sufficient, feeling valued, and capable of operating independently.
Your leadership team helps to carry the weight of team dynamics, planning and decision-making.
I know what it takes to stack a team of talented people who are ready to do their very best.
I’m here to help you fix what’s not working and amplify what is.
I’ll share my experience with you.
You’ll save time and money searching for videos, books, podcasts, tips and hacks.
You’ll be amazed at how quickly you can turn things around with my signature tools and frameworks.
You’ll wonder why you didn't get started sooner.
GET STARTED NOW
You’ve got 2 choices.
You can bounce off this website and do nothing different and stay stuck hoping someday it will all get better.
Or
You can follow the lead of someone with extensive experience leading and coaching people so you can feel guided and cared for as you shift into this new leadership level.
STOP doing all the heavy lifting and START sharing the load with a few key people, then SEE your business thrive.
If you have a team of 5 or more, I can show you how to go further, faster as you:
Together, let’s build you a team of highly capable and trusted people.
For women who own an established business with a team of 5 or more, including remote team members.
Most small businesses fail because the owner doesn’t have time to think strategically. You’re spending all of your time running the business, and your team is running you too. You know your problems should be solvable, especially if you had some help. You’ve thought about joining a Leadership Lab program but you want custom support.
Get the help you need because hard is harder than ever right now.
Designed to help you feel safe to open up and ask for what you need. Through a series of supportive sessions get tools and plans to improve your operations, giving feedback, team/role structure, hiring, firing and more.
Make it easier for them to figure out how to become a better leader. Through guided conversations, and individual support they will reach their goals faster while you retain people who will recommit to your mission for years to come.
Designed to elevate your team’s capabilities by introducing a specific tool, or framework, with practical ways to apply the learnings creating positive change.
We get it. Investing in your personal development is a significant financial decision that also requires you to consider your time and commitment to take full advantage of everything available to you in this opportunity to grow.
Yes, it’s hard to find a group where you feel undeniable support so many people renew their membership. They enjoy the learning environment and deep connections with peers. They also appreciate how Shelli creates relevant content, tools, and coaching conversations. And yes, she offers renewal and referral bonuses.
As a member of the Leadership Lab or 1:1 Coaching Program, you can enroll up to 2 team members who lead people, processes or profit centers. You can add more team members at $300 USD per month. This is an excellent option for reinforcing your learning culture and retention goals. Team members who join typically have roles such as: Director of Operations, Director of Therapy, Clinic Director, Senior Project Leader, Lead Trainer, Lead Practitioner, Program Director, Administrative Lead, Legal Team Leader, Content Team Leader, etc.
Women who own a firm, agency, studio, clinic, spa, private practice, center, academy, or a collective brick & mortar or online service-based business join the Leadership Lab. Every member owns an established business. The Leadership Lab is not a fit if you own a multi-level marketing business or a side hustle while you work elsewhere.
Leadership Lab's size is 20 or less members.
As an introvert, Shelli has the desire to create intimate experiences where deep relationships can bloom, the exact opposite of the noise, distractions and invisibility big group programs have.
Shelli has led teams of up to 60 including cross-functional teams, so she has a big heart for women who lead large teams. Women with multiple locations, remote team members, and those who have secondary complimentary businesses feel cared for and understood in the Leadership Lab.
The Leadership Lab is not a fit if you own a multi-level marketing business or a side hustle while you work elsewhere.
No, the Leadership Lab program is designed to support the key decision-maker and the person who is the face of the brand.
Shelli is your coach and attends every call. Periodically she also invites a guest expert to share their expertise and co-facilitates those calls ensuring members get their specific questions answered.
All calls are recorded, locked into your calendar, and set on a drumbeat so you will always know when we meet via Zoom. Dates shift only when a US or CAD holiday interrupts the drumbeat. Call times consider PT, MT, CT and ET time zones. You will also receive a printable calendar that reflects the length of your program so that your Executive Assistant can update your digital calendar tool.
Leadership Lab includes (call length is 90 minutes):
Former 1:1 clients and Leadership Lab clients are invited to enroll their team members in the TEAM LEADER program, which includes a monthly Q&A drop-in call and a Quarterly Live Training Call along with an extensive library of on-demand training, tools, and frameworks for $300 USD pp/month. Take advantage of the savings by enrolling more than one team member.
She loves welcoming boomerang clients back. Many people return because they have reached a new revenue level within their business and want more support. Others tell her, “I miss it” or “I’m ready to do the work.” And yes, she offers boomerang and referral bonuses.
Leadership Lab
1:1 Coaching
On the 24th of each month, your payment will be automatically processed. You will be contacted 30 days before the end of your program to inquire about your interest in renewing or exiting the program.
A standard small group coaching program contract will be provided to you that outlines all the particulars and agreements of our program.
Additional strategy sessions with Shelli are available for purchase at a reduced rate.
Members of the Leadership Lab are invited to a 2-day in-person retreat twice a year. You will be responsible for covering the cost and organizing your travel and accommodations. We provide meals, snacks, beverages, and retreat materials. Care is taken to assist you with roommate requests and special needs. We start each day at 10AM and end at 4PM allowing ample time for family check-ins and me-time before group dinners.
People who experience the most success in our programs are open to new perspectives and coaching. Collecting and containing the tools and resources alone won’t lead to any significant shift in performance and outcomes. The best results occur when people apply what they’ve learned directly to their business with a planned rollout and clear communication to their team.
You may leave the program after your Leadership Lab six month commitment has been met; however, you would only be able to rejoin during the next enrollment period.
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Evaluate where you and your team are dropping the ball and instead create a clear plan for weekly, monthly, and yearly critical tasks that will set everyone on the path to success.